Growers and dealers have access to the best-in-class products from the team at PRIDE Seeds. This gives you access to unique genetic pairings that may be matched with trait options to meet your business goals. You can rely on a complete portfolio of seed and service that will maximize performance, paired with the PRIDE Seeds Advantage.

Built With PRIDE

What started as a simple idea has grown through every field, every farm, and every relationship we’ve built along the way.

From our Canadian roots, we’ve built strong relationships with the farmers and dealers who work with us year after year. Every product we bring forward reflects real field experience, local insight, and collaboration with the people who know the land best.

Being Canadian is more than where we operate. It's how we operate. It means understanding the environments you face, the challenges you manage, and the standards you expect.

Our dealers are true partners. They bring PRIDE Seeds to life in their communities through knowledge, service, and support that extends beyond the bag.

Our growers are at the centre of everything we do. Their experience and feedback guide the decisions we make, from product development to the support we provide every season.These relationships ensure we stay connected to the communities we proudly serve.

PRIDE Seeds: In business for over 75 years

In 2025, PRIDE Seeds celebrated the 75th anniversary of the brand in Canada, with headquarters in Chatham-Kent, Ontario. This milestone represents the long-term commitment of the PRIDE Seeds team to agriculture in Canada.

Local agronomic expertise

You have access to PRIDE Seeds personal agronomy guidance and a product line up designed to help growers take full advantage of the seed's genetic potential. You can be confident in the knowledge that you're accessing world-class products and services for your farm. This includes testing in Canada with national research projects, in-the-field collaboration with growers, and local production and distribution.

Built on Global Strength.

Proven Locally.

For more than 75 years, PRIDE Seeds has been proudly rooted in Canadian agriculture. From day one, our purpose has been clear: to support farmers with high‑performing seed products and agronomic expertise that help them succeed season after season. That commitment has shaped who we are, how we work, and the innovation we bring to every seed. 4 • PRIDE Seeds 2027 Seed Guide Today, PRIDE Seeds is recognized across Canada for delivering leading corn and soybean genetics supported by a dedicated team of product specialists. We work closely with farmers to understand their challenges and ensure every hybrid and variety is selected, tested, and positioned to perform where it matters most, on Canadian farms, in Canadian conditions. Our decades of local knowledge drive us to advance genetics that push yield potential, agronomic performance, and consistency forward.

Our strength is further amplified through GDM—a global leader in corn and soybean genetics, with germplasm used on approximately 45 percent of soybean acres worldwide. Backed by GDM’s global network of plant breeders, agronomists, and advanced data‑driven research, we bring world‑class innovation directly to Canadian growers. We are proud of our name, proud of our roots, our partnerships, and of the farmers who trust our seed to build their future.

We are PRIDE Seeds, and we’re here to help you succeed.

Consistent results

Consistent performance means a hybrid you can count on. Our agronomy team performs extensive testing to identify the best seed for your field, paired with some of the top tools in the industry to help deliver the consistent yields and high ROI you need.